The PPC ‘Anti-Agency’ That Actually Gives A Damn

No rookies. No fluff. Just 15+ years of senior-level performance marketing that gets results.

Marty Taylor
Owner of ROAS PPC

I hate agencies. They bring their best experts onto the intro calls and 3 weeks later your business is being managed by a team of rookies.
— Marty Taylor

Why I Started ROAS PPC — the Anti-Agency

Over a decade ago, I was 27 and just getting my start in digital marketing, eager to prove myself. One day, after reviewing a particularly poorly performing campaign with my boss, he said something that stuck with me to this day: “If it were your own money, would you still run this campaign?” That became my compass.

Years later, I helped grow our company from $10 M to $100 M ARR. We eventually got acquired by a private-equity giant for $1 B—and everything I loved about the job unraveled. The new CEO axed the in-house team and handed everything to an agency she worked with at one of her previous companies (one of the big guys).

I was one of the few survivors. Suddenly, I was just a middle-man—caught between execs and an agency full of buzzwords, over-charging for under-delivering. I watched the people I respected walk out the door. I watched results tank. And I watched invoices roll in that made my old salary look like a joke.

That hurt. But it lit a fire. I started freelancing on the side—helping clients directly, seeing real results again. It reminded me why I got into marketing in the first place: writing ads, testing growth opps, sharing wins.

Eventually, I walked away and built ROAS PPC—not to become an “agency,” but to do the opposite. To actually care. To be accountable. To treat client budgets like my own and focus on what matters: real growth, not vanity metrics.

Because here’s the truth: most big agencies over-promise, under-deliver, and hide behind jargon when things go sideways. They hand you off to someone junior, bury you in slide decks, and somehow their idea of “optimizing” always involves spending more.

That’s not how I work. I built ROAS PPC to be the agency I wish existed back then—one that actually gives a damn, treats your money like it’s their own, and stays obsessed with results, not optics.

This isn’t just business for me. It’s personal. I’ve seen what happens when people stop caring. So I made a promise to myself: I never would.

— Marty Taylor (Founder)

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Your Path To Digital Growth Starts Here

Who we are goes beyond the surface. Our roots stem from a collective passion for transforming digital marketing landscapes. Inspired by the ever-evolving dynamism of this industry, we launched ROAS PPC, an agency with the mission to empower businesses, particularly large corporations, to maximize their marketing ROI.

Our process is meticulous, driven by data, and fine-tuned by creativity. We believe in the blend of technology and human insight to craft strategies that resonate with audiences and deliver results. Our inspirations? They come from the market leaders we work with, the challenging scenarios we navigate, and the victories we achieve together.

We are ROAS PPC, and our narrative is steeped in authenticity. We're not just about sounding professional; we're about sounding real, reflecting the passion, dedication, and strategic mindset that is ingrained in our brand. We're here to make a difference - for you, for your brand, and for the ever-evolving digital landscape we call home.

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